Saturday, July 22, 2006

Wankers

I love YouTube. Somebody already has loaded up the new anti-SUV ad from Greenpeace UK (which you can also download in QuickTime and Windows Media formats from the Greenpeace site). Here's some more on the ad from Treehugger:
Greenpeace UK has just released a new video ad about SUVs in urban areas. "Using the language, style and production values of traditional car adverts, the film challenges the image portrayed by the advertising industry of 4x4 drivers escaping their urban environment for the freedom of the open road. Greenpeace took advice from advertising industry insiders before producing the film." Some might find the video a bit over the top, but considering that the auto industry spends more on marketing (especially for SUVs) than almost all other industries combined and that their adverts are often just as over the top in the opposite direction, we think it's only fair.


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